Annual Report
Jusoor Foundation 2023
H.E Sheikh
Mohammed Sulaiman Al Kindi
Governor of North Al Batinah
Chairman of Jusoor Board of Directors
Chairman’s Message
The year 2023 was filled with achievements, and it is no exaggeration to say that it was not without challenges. These challenges made Jusoor Foundation more determined to deliver its societal message in the best way possible, realising Jusoor's vision and goals in collaboration with its strategic partners in the public and private sectors and civil society. This was achieved through the signing of agreements to finance social projects and signing several cooperation agreements that enhance the ability to achieve more success at the individual and local community levels.
The diligent efforts made by the private sector in coordination with the government and civil society align with Oman Vision 2040 and its key directions, which serve as a fundamental guide for planning and implementation, reflecting the wise vision of our beloved leader – may God protect him. Jusoor Foundation’s name has become prominent in the social responsibility sector at both local and regional levels, placing a greater responsibility on us to be a strong support in the aspect of community service in implementing this vision aimed at achieving a more sustainable and prosperous future for the Omani people and future generations.
It has been 10 years since the establishment of Jusoor Foundation, marking a decade of impactful social work in corporate social responsibility within North Al Batinah Governorate. Jusoor has flourished, touching the lives of diverse segments of society. We take pride in the achievements and remarkable results accomplished during this period. Several effective social investment projects have come to fruition, including the completion of projects like the Mobile Unit for Breast Cancer Screening and OQ Social Centers in 2023. Additionally, ongoing projects include the establishment of a Dialysis Unit in Suhar, the construction of the Liwa Fish, Vegetable, and Fruit Market, and the Investment Building for Al Suwaiq Sports Club.
In conclusion, I extend my gratitude to my colleagues on the Jusoor Board of Directors and the executive team for their ongoing efforts to serve Oman. Their commitment to delivering sustainable projects of high quality plays a crucial role in Oman's advancement and the enhancement of the wellbeing of its people, investing in human capital for a brighter future.
Executive Management Message
At Jusoor, we firmly believe that sharing performance with our partners is one of the main pillars of success, as it strengthens the bonds between partners and the community. This requires harmony and integration of roles to achieve our desired objectives. Therefore, we are committed to issuing the annual report to shed light on the foundation’s performance and major achievements. The year 2023 was filled with significant milestones that needed to be highlighted. In this edition of the annual report, we celebrate a decade of impact left by Jusoor Foundation and its partners, and we continue our journey of giving with unwavering determination to do more.
Corporate social responsibility partnerships have played a significant role in solidifying Jusoor's connection with the community. This year, we are proud of our partnerships, having signed memorandums of understanding with three entities: The Youth Project Development Fund (Sharaka’h), Oman Chamber of Commerce and Industry - North Al Batinah branch, and University of Technology and Applied Sciences - Shinas branch. In terms of social investment in community projects, which is the most prominent aspect of our efforts, with the support of our investing companies OQ, Sohar Aluminium, and Vale in Oman, projects varied between completed and ongoing.
Our team managed to complete four projects while actively working on five others. The project scope varied, encompassing fields like education, social welfare, environment, and entrepreneurship, in collaboration with our strategic partners in various regions in North Al Batinah and beyond.
Jusoor Foundation's pioneering role in community service has earned many accolades and honors, such as achieving second place in the Arabia Corporate Social Responsibility Awards - Partnerships and Cooperation Category 2023, in addition to winning the Best Initiative for Empowering Women in Social Responsibility 2023 for the Mobile Unit for Breast Cancer Screening. This is the result of diligent work on internal development within the foundation, leading to increased effectiveness in institutional communication. We have also strengthened communication links with our stakeholders. Our sustained and dynamic engagement with the local community through numerous participation has been enhanced by Jusoor Foundation's move to its new headquarters, not to mention the significant development witnessed in digital communication channels and their vibrant interaction.
In conclusion, on behalf of myself, the Board of Directors, Executive Management, and the Jusoor team, I am honored to express our deepest gratitude and appreciation to His Majesty Sultan Haitham bin Tarik – may God protect him – for his keen interest and ongoing directives to implement social programs aimed at achieving community well-being. We draw inspiration from his vision and work sincerely and meticulously. Finally, I would like to extend sincere thanks to all our partners for making 2023 another year of progress for Jusoor Foundation, where everything was in favor of the local community, hoping for continued success for everyone in the days to come.
Board of Directors Members
Terms of Reference
Social projects are proposed by the Board of Jusoor’s Founding Companies and approved by the Jusoor Board of Directors. This Board also reviews Jusoor policies and procedures and facilitates ways to enhance the Foundation’s performance in general.
His Excellency Sheikh Mohammed Al Kind
Governor of North Al Batinah
Chairman
Mr. Ahmed Al Kharusi
Representative of Sohar Aluminium
Mr. Nasser Al Azri
Representative of Vale in Oman
Mr. Faisal Al Balushi
Representative of OQ
Eng. Said Al Mammari
Representative of Local Community
Dr. Amal Al Saadi
Representative of Local Community
Mr. Jaber Al Busaidi
Executive Manager
Board Secretary
Board of Founding Companies Members
Terms of Reference
The Founding Companies Board is represented by the Foundation’s shareholders and is responsible for managing the Foundation, including approving its objectives, guidelines, strategy, operational policies, budget, reports, and financial projects, to ensure that the Foundation’s goals are achieved. Each founding company (OQ, Sohar Aluminium and Vale in Oman) officially appoints its representative to the Board.
Mr. Ahmed Al Kharusi
Representative of Sohar Aluminium
Mr. Nasser Al Azri
Representative of Vale in Oman
Mr. Faisal Al Balushi
Representative of OQ
Mr. Jaber Al Busaidi
Executive Manager
Board Secretary
A decade of Impact
Marking the first decade marks a significant milestone, reflecting the dedicated efforts of Jusoor foundation and its shareholders (OQ, Sohar Aluminium and Vale in Oman) which played a crucial role in supporting the Omani community over the years. Jusoor's commitment to sustainable projects stands as a testament to its profound impact on a social scale.
Jusoor's involvement in sustainable social development has been diverse, spanning areas such as education, health, sports, culture, entrepreneurship, and environment, among others. By the close of 2023, the tally of executed projects and programs exceeded 62, showcasing a substantial commitment to positive societal change.
Awards and Recognitions
Best Initiative for Women Empowerment
in Corporate Social Responsibility 2023 for the Mobile Unit for Breast Cancer Screening
Second Place in the Arabia CSR Awards
Partnerships and Collaborations Category 2023
CSR Partnerships
Memorandum of Understanding with the Youth Projects Development Fund (Sharaka'h)
Glimpses on the agreement signingMemorandum of Understanding with Shinas University of Technology and Applied Sciences
Glimpses on the agreement signingMemorandum of Understanding with the Oman Chamber of Commerce and Industry - North Al Batinah Branch
Glimpses on the agreement signingCompleted
Mobile Mammography Unit
Completed
OQ Social Centers
Majis Social Center - Central
Majis Social Center - South
Majis Social Center - North
Al Khwairiyah Social Center
Add to
- Administrative and service facilities
- Classrooms
- 4 theaters
- 4 multi-purpose halls, each with a capacity of 500 people
Completed
Cycling Training Programme (Daraj)
The program targets youth aged from 13 to 16.
The training program duration was six months.
The program was designed in stages according to a work plan tailored to enhance the participants' skills in cycling and prepare them to compete and achieve advanced positions in various cycling races.
Select trainees from the targeted age group.
Develop a tailored training program based on participants level, needs, and developmental vision.
Conduct physical and skills tests:
- Anthropometric measurements tests.
- Physical fitness tests.
- Technical tests specific to cycling.
"Daraj" program is divided into fitness exercises, cycling exercises, mountain biking sessions, road biking sessions, cycling technique sessions, bike component identification sessions, and mechanical sessions.
Completed
Jusoor Youth Empowerment Program (San'a)
A specialized intensive training program in 3D design and animation targeted a group of 30 Omani youth in the North Al Batinah Governorate. The group was divided into three cohorts, with each cohort receiving a total of 80 training hours. Upon completion of the program, graduates were provided with high-specification computers tailored for design, enabling them to continue their learning journey, pursue freelance work, or start a business. This initiative aimed to create income and job opportunities in the market.
Under Construction
Concrete 3D Printed Fishermen Shades
Concrete printing technology
Under Construction
Construction of a Dialysis Unit
Under Construction
Construction of Al Suwaiq Park
Under Construction
Construction of Liwa Fish, Vegetable and Fruit Market
Establishing an integrated market in an area of
4303
m2- 31 fish selling areas
- fish 30 cutting table and waiting area
- Administrative anda service facilities
- Auction area
- Ice factory
- Fish grill shop
- Changing room
- Shower areas for sellers
- Loading and unloading area
- Loading and unloading area
- 46 shops selling fruits, vegetables, chicken, and beef
- Auction area
- Waste disposal room
- Administrative and service facilities
Under Construction
Construction of the Investment Building of Al Suwaiq Sport Club
1,100 m2
building area
The first floor (designed for rental exhibition spaces)
The second floor (allocated for 4 open office spaces for rent)
Parking facilities
Corporate Communication
Corporate Communication in Jusoor, plays a pivotal role in fostering transparency, engagement, and advocacy to advance impactful community initiatives.
Community Reach Out
Jusoor's Community Reach Out amplifies social impact through direct engagement with local communities. It fosters inclusivity, feedback, tailored solutions and enhancing effectivenes.
Participation
- The Training Fair at Suhar University.
- The Open Day Events at the College of Medicine and Health Sciences - Suhar.
Panel Discussion
- Private Sector Institutions role in Supporting and Enhancing Community Initiatives, organized by the Omani Journalists Association.
- Sustainability in the Work of Non-Profit Organizations, at the Youth Initiatives Forum 2023
- Beyond Silos: Breaking Barriers through Collaboration and Partnerships, at the Arab Forum for Corporate Social Responsibility.
- Sustainability in the Work of Non-Profit Organizations, at the Youth Initiatives Forum 2023
- The Omani Forum for Care of the Blind
Stakeholders Engagement
Jusoor collaborates with stakeholders OQ, Sohar Aluminium, and Vale to ensure community-centric CSR projects. Stakeholder engagement fosters shared goals, transparency, and sustainable impact.
Jusoor New Headquarters
Jusoor foundation new headquarters at Sohar City Center with the aim to provide more efficient services and community engagement.This vibrant location adheres to logistical standards,facilitating direct communication with stakeholders and partners in a modern, eco-friendly workspace at the heart of Sohar.
In Country Value
In Country Value in Jusoor foundation ensures economic sustainability and community development, reflecting in sustainable social projects leveraging local resources and fostering self-reliance.
Supplier Registration
Supplier registration in Jusoor ensures transparency and efficiency, supporting sustainable procurement practices. It fosters community engagement and empowerment through fair opportunities and local partnerships.