09 December 2025

Jusoor Hosts “Mirsat Jusoor” Media Gathering to Strengthen Engagement with Media Partners

Sohar —

Jusoor Foundation organized today (Tuesday) the “Mirsat Jusoor” media gathering, an event dedicated to enhancing dialogue and communication with the Foundation’s partners in the media sector. The gathering highlighted key outcomes of Jusoor’s 2025 strategy and its community engagement programs, with the participation of journalists, content creators, and several supporting entities.

The event served as an open platform for dialogue, reinforcing the strategic relationship between Jusoor and the media sector, while showcasing the impact of Jusoor’s programs and initiatives across the governorates of North Al Batinah and the achievements realized throughout Jusoor’s social investment journey.

During the gathering a presentation was delivered on the results of implementing Jusoor’s 2025–2029 strategy, which includes institutional development, enhancements in community project management methodologies, and the expansion of partnerships with public and private sector entities. Jusoor also showcased its leading social projects and community engagement initiatives, highlighting their positive impact in strengthening community participation and empowering various social groups.

Commenting on the occasion, Jaber Suleiman Al Busaidi, Executive Manager of Jusoor Foundation, stated that Jusoor has implemented 62 social projects to date across several Wilayats in North Al Batinah, with work currently ongoing in three additional projects. He noted that the total value of social investment provided by the Foundation has exceeded OMR 14 million.

He added: “In the next phase, Jusoor aims to expand its partnership ecosystem through three operating models: providing social investment project management services; attracting partners to support high-impact community projects; and onboarding a founding partner to further strengthen the sustainability of the Foundation and its programs.”

The gathering concluded with Jusoor reaffirming the continued importance of collaboration with media institutions, recognizing them as key partners in amplifying success stories, promoting the culture of social investment, and driving sustainable development impact that serves the community.